The Graphics & Publishing Seminar 2019

Learn from the Masters. Learn from the Pros. The seminar aims to improve your skills and productivity in creating design and marketing for print, web and videos. Learn how to create effective design and videos for your communication projects. Learn the fundamentals and creatively break the rules upon mastery. KEY SEMINAR TOPICS November 07, 2019, […]

Date: November 7 - 8, 2019
Location: AIM Conference Center, Makati City, PH

The Media Outlook 2020

Introduction In today’s speed of disruption occurring in the market, consumers are embracing the expanding opportunities to enjoy media experiences uniquely tailored fit to their personal preferences, contexts and time. Empowered consumers want to exert greater control over how and when they experience and consume media. The Media Outlook 2020 is an annual forum that […]

Date: December 2, 2019
Location: Fairmont Hotel, Makati City, PH

Brand Equity Management in a Capsule Seminar 2019

Introduction ‘The marketing battle will be a battle of brands, a competition for brand dominance ..’ – Larry Light, Journal of Advertising Research Markets recognize ‘brands’ as the company’s most valuable assets. As brands enter the market, it is critical to develop, strengthen, defend and manage its brand equity through time. The power of brand […]

Date: November 19, 2019
Location: AIM Conference Center, Makati City, PH

The 13th Event Management Certification Course 2019

Introduction The proliferation of events as a strategic marketing tool used by companies and brands to introduce and promote products and services lead practitioners to take a closer look at the ‘science of event management’ as a multi-disciplinary field of study. Its recent growth led Experts on event management to establish the discipline as a […]

Date: November 20 - 22, 2019
Location: AIM Conference Center, Makati City, PH

The 10th Strategic Management System through Process Management and Balanced Scorecard Model (BSC) Seminar – Workshop 2019

Overview Lead your company to strategic transformation through process management, performance management, customer-centricity, and sustained culture of operational excellence. This Seminar-Workshop will examine the relevance of strategy execution and performance management in a time of increasing market shifts, business and economic uncertainties and change. Participants will learn and acquire skills and knowledge needed to implement […]

Date: November 14 - 15, 2019
Location: Makati Sports Club, Makati City, PH

Salesmanship Seminar 2019

Selling is a skill. Be the world’s greatest salesman. Every marketer wants to win customers and increase sales. You can be a prolific and effective salesman by learning and understanding customers – their needs, motivations, interests, thinking, behavior, and overall lifestyle.. Know the selling process, strategies, creative approaches, tips and techniques. Learn what and how […]

Date: October 17, 2019
Location: AIM Conference Center, Makati City, PH

Customer and Account Service Management Seminar 2019

Introduction Every company needs to win customers and delight them. Since the customer is the life blood of the business, it is necessary to take care and give customers the best and satisfactory service. Customer satisfaction begins with learning and understanding the customer journey. Acquiring customer is an expensive program so we must make the […]

Date: October 22, 2019
Location: AIM Conference Center, Makati City, PH

The 8th Project Management: Tools & Techniques Seminar-Workshop 2019

Projects are part of everyone’s life. Whether applied in work, business, or in certain facets of life, we do projects. Projects are simple or complex. Some projects are inexpensive while others are costly. There are projects that can be executed alone while most projects are done with team members. Projects can be frustrating and yet […]

Date: October 3 - 4, 2019
Location: Makati Sports Club, Makati City, PH

Risk Management Seminar 2019

Introduction ‘Some risks that are thought to be unknown, are not unknown. With some foresight and critical thought, some risks that at first glance may seem unforeseen, can in fact be foreseen. Armed with the right set of tools, procedures, knowledge and insight, light can be shed on variables that lead to risk, allowing us […]

Date: October 11, 2019
Location: AIM Conference Center, Makati City, PH

Designing and Implementing Balanced Scorecard (BSC) A Seminar-Workshop 2019

Introduction Does your organization has a Balanced Scorecard (BSC) in placed to objectively measure performance and health of the company? Most organizations use a Balanced Scorecard to provide internal and external stakeholders a snapshot of performance metrics and information. This data is critical to continuous improvement processes. The Balanced Scorecard design and implementation can help […]

Date: September 20, 2019
Location: AIM Conference Center, Makati City, PH